Gordon McLean Photography
Gordon McLean Photography
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Work—Design, Identity, Branding

Branding / Naming / Identity 
Anthella One Logo

Anthella One

Branding / Naming / Identity 

Anthella is an all-natural, artisanal, hand-crafted line of cosmetic products designed to be good for both the customer and the environment. 

Identity
Unite Icon

Unite

Identity / Branding

Unite is a program that is designed to bring the best people, processes, and practices together to build a stronger community and a better organization.

Identity
TargetZERO Logo white on Deep Forest

TargetZero

Identity

The design of the TargetZero initiative mark to reaffirm and position the longstanding corporate commitment to eco-stewardship with team members and the community while providing long-term branding flexibility for the years to come.

Branding / Identity
TiLT Interiors Logo

TiLT Interiors

Branding / Identity

Taking a thoughtful approach to design, TiLT interiors needed an identity that complimented their approach to beautiful, functional spaces.

The corner detail of the NPE booth at NPE marks the return of Husky to major trade shows and events.

Husky NPE Environment

Environments / Events

Creating the "Taj Mahal of Booths" made a meaningful statement. Clearly aligned with their purpose and values, the integrated approach to branding the massive +10,000 sq ft. exhibit utilized strategic design and identity to deliver an experience that was second to none.

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